Natural Cleaning Crew - Wix to Astro Redesign
How I rebuilt Natural Cleaning Crew from a slow Wix site into a fast Astro build, improving PageSpeed scores from 71 to 90 and SEO from 54 to 100.
Technologies Used
Key Features
Project Overview
Natural Cleaning Crew originally had a slow, template-based Wix website that limited performance, scalability, and overall user experience. I rebuilt the entire platform from the ground up using Astro to create a fast, lightweight, and modern web experience.
The goal was to elevate the brand into a more professional, trustworthy cleaning service presence while significantly improving load speed, SEO performance, and mobile usability. The redesign focused on clarity, conversion, and performance, turning a basic Wix site into a high-performing, production-grade website.
Inspired by modern service brands with clean, minimal interfaces, the new site emphasizes strong visual hierarchy, quick access to services, and an improved user journey for potential customers.
Technical Implementation
- Astro-based static site architecture for maximum performance
- Component-driven UI structure for scalability and reuse
- TailwindCSS for consistent, utility-first styling
- Vercel deployment with edge-optimized hosting
- Image optimization and lazy loading strategies
- SEO enhancements (meta structure, semantic HTML, performance tuning)
- Migration from Wix to a fully custom codebase